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With a goal of increasing awareness and generating
interest for the HP ISEE service product, HP required the creation of
a self running product kiosk demo that could also be optimized for web
usage designed to appeal to HP’s vast worldwide prospect audience — IT
Professionals, Business Managers, and Channel Partners.
While adhering to HP design guidelines, rich imagery, audio, and
transitional effects were crafted and woven together to create this
engaging demo piece using a navigational/lighthouse metaphor. Audio
messages such as "HP ISEE, guiding you through rough waters" and
"setting a clear course" helped to reinforce this visually compelling
theme. |
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DVERT